What we do


We go deep. We get it.
We explain it.

With a team of senior writers and communications professionals with long experience in explaining the relevance of scientific research and technology-transfer, our firm is uniquely qualified to examine, understand and translate complex scientific research and new technologies in terms that make sense to everyone with a vested interest in creating a better world.

How we do it


  • Planning

    We Plan Your Program with NaviStrat.

    NaviStrat is our proprietary strategic planning protocol, and we use it to examine and analyze the opportunities and challenges in your operating environment as the basis for creating a reality-based, audience-focused communications program that supports your operating objectives.

  • Programs

    We Implement Your Program with Belief Dynamics

    Belief Dynamics is our unique communications programming strategy, and we use it to focus on the ingrained belief systems of your target audiences that are the ultimate drivers of their behavior and the outcomes you desire. We work with you to implement your program with creative messaging, arresting delivery systems, measurement metrics, and attentive relationship management.

  • Reports

    We manage your messages with our New World Technologies subsidiary.

    New World Technologies operates a family of proprietary web sites known as "Our New World" for the managed delivery of your news, research reports, business development and investment-related information directly to your target audiences, without depending on conventional news media to understand and convey your critical information in an accurate and timely manner.

Quincy Bioscience White Paper, "Calcium: A proven target in the war on Alzheimer’s disease"


ABSTRACT − Alzheimer’s disease is practically a household word these days, as the number of individuals diagnosed with this debilitating condition continues to skyrocket. While effective treatments are in the developmental stages, many promising areas of scientific research are demonstrating that several different types of cellular pathways are involved in the death and destruction of critical brain cells.

The role of a single yet powerful molecule, calcium, is now at the forefront of such research, as diverging lines of evidence point to the role of calcium in healthy and unhealthy brain cells. Click here for full white paper.

The Blue Waters Group has an excellent understanding of the technology transfer process, which was of great value during the positioning for Ignition Park. Their public relations efforts surrounding Ignition Park have ultimately helped both MIND and Notre Dame.

Dr. Robert Dunn, Managing Director of the
Midwest Institute for Nanoelectronics Discovery at the
University of Notre Dame